It doesn’t matter how much time or money you pour into your website. If it’s not helping you find customers and attract revenue, then it doesn’t have value to your business.
Search engine optimization (SEO) is the art and science of making your web presence as visible as possible. Pulling searchers and buyers from Google, Bing, and other search portals is a big job. It includes keyword research, link building, content creation, and social messaging. It also means paying attention to technical on-page factors like website speed, hosting quality, data security, mobile responsiveness, and even proper meta descriptions.
As if that weren’t enough to manage, the newest ideas and best practices are always changing. What worked in the past won’t work today and keeping ahead of your competitors can feel like a full-time job.
That’s where SEO Artisan comes in. I partner with you to learn about your business, evaluate your website and competition, and then create a winning strategy just for you.
How I Make SEO Easy and Affordable for My Clients
I don’t follow a “paint-by-numbers” approach to growing your business. Instead, I learn about you, your company, your market, and the buyers you want to attract so that we can follow a customized strategy that keeps working for years to come.
However, most projects follow a broad outline that includes some or all of the following steps:
Technical Audit
A website technical audit is a chance to look deeply into your website and HTML to see what search engine spiders do. I’ll test page loading times, root out broken links, and identify other technical problems that might cause your website to go missing in the search listings.
Search Visibility Jumpstart
During this three-month trial period, you’ll get to see the SEO Artisan team in action and peek at some early results. This is when most clients fall in love with SEO Artisan because they get a feel for my style of working and communicating, along with some fast wins.
Content Audit
Content is at the heart of your search engine optimization and content marketing plan. If you’re using the right kind of content, with targeted search terms, drawing in visitors is easy. My content audit will pull out simple errors (like duplicated content) that can cause your site to be blacklisted on Google and elsewhere.
Your SEO Growth Plan
It’s always great to see our clients get off to a quick start, but sustainable growth is about charting a longer course toward organic success. If you decide to keep working with me, I’ll put you on a retainer agreement and generate plans that help your business grow for years to come.
Digital PR Strategy
As business improves and results compound on top of one another, it’s important for us to pay attention to your messaging, online reputation, and branding. Don’t worry, the seoArtisan team will be with you every step of the way to ensure that you stay ahead of the curve (and the competition).
Need something you don’t see here? My team and I can step in and help with other facets of your digital and traditional marketing strategy, like local search engine optimization, pay-per-click (PPC) advertising, Google business profiles, online reviews, and so much more!
Want Help Bringing Targeted Traffic to Your Website?
I believe in personal service with measurable results, and have a track record of success that goes back 20+ years. So, if you have questions about what I can do for you – or just want to ask some questions about pricing and implementation – get in touch!